A2Z Cust2Mate Solutions Corp. announced a five-year strategic agreement valued at approximately $50 million with Carrefour Israel to deploy 4,000 smart carts across its store network. The rollout, beginning in the third quarter of 2026, includes full delivery of hardware, software, infrastructure and support, while granting A2Z exclusive retail media and data monetization rights across the platform. The agreement positions A2Z to capture recurring revenue from fast-growing global retail media and data markets while advancing large-scale adoption of smart cart technology.
The company's Cust2Mate platform transforms everyday shopping carts into AI-powered, connected commerce platforms that elevate the in-store experience, turning each visit into a seamless, personalized, and rewarding journey. The Smart Cart platform helps retailers and brands grow revenue through targeted retail media and real-time shopper engagement at the moment purchase decisions are made. It delivers actionable, real-time data that provides full visibility into in-store shopper behavior and decision-making. With its modular, state-of-the-art technology, Cust2Mate enables retailers to increase revenue, optimize store operations, and mitigate loss across their chains at scale.
This deployment represents a significant step in the evolution of in-store retail technology, connecting retailers, brands, and shoppers directly at the point of purchase. The broader collaboration between A2Z and Carrefour Israel spans data, retail media and digital services, creating a comprehensive ecosystem for modern retail operations. For more information about the company's technology, visit https://www.cust2mate.com.
The agreement's implications extend beyond the immediate hardware deployment, as the exclusive rights to retail media and data monetization create a recurring revenue stream for A2Z. This positions the company to benefit from the expanding retail media market while providing Carrefour Israel with advanced technology to enhance customer experience and operational efficiency. The partnership demonstrates how traditional retail is embracing digital transformation through physical store innovations. The Cust2Mate platform's ability to generate actionable data and enable targeted retail media represents a shift in how retailers can monetize in-store interactions while improving shopper engagement.
The exclusive rights granted to A2Z under this agreement provide the company with a strategic advantage in the growing retail media sector, which has become increasingly important as retailers seek new revenue streams beyond traditional product sales. By deploying 4,000 smart carts across Carrefour Israel's network, A2Z establishes a significant presence in the market while creating a model that could be replicated with other retailers globally. The technology's modular design allows for scalability and adaptation to different retail environments, making it suitable for various store formats and sizes.
The timing of the rollout, beginning in 2026, allows both companies to prepare for the technological integration while the retail industry continues to evolve toward more connected, data-driven operations. The partnership between A2Z and Carrefour Israel represents a substantial investment in the future of physical retail, demonstrating confidence in smart cart technology's ability to enhance both business outcomes and customer experiences. As retailers worldwide seek solutions to compete with e-commerce platforms, innovations like the Cust2Mate platform offer a pathway to digitize the in-store experience while maintaining the advantages of physical retail locations.
