Colorado PR Summit 2025 Focuses on Skill Development Amid Industry Transformation
TL;DR
PRSA's PR Insights 2025 summit offers professionals competitive advantage through AI strategy, crisis management, and influencer engagement sessions to master disruption.
The PRSA Colorado summit provides structured learning on AI integration, audience-first strategies, crisis communication, and SEO through seven expert-led sessions on October 10.
This communications summit fosters professional growth and collaboration, empowering PR professionals to build stronger community connections and effective public messaging.
Discover how AI transforms PR strategy and learn crisis communication techniques from industry leaders at Denver's PR Insights 2025 networking event.
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The PR Insights 2025: Mastering Connection in the Age of Disruption summit will bring together Colorado communications professionals on October 10 at Strive Workspaces in Denver. Co-hosted by the Colorado and Pikes Peak Chapters of the Public Relations Society of America, the event addresses the urgent need for skill development during industry transformation. Early bird registration discounts are available through October 3, 2025, for this day-long professional development opportunity.
Samantha Coulter, president of the Colorado Chapter of PRSA, emphasized the importance of continuous learning for communicators facing rapid change. The summit features seven specialized workshops designed to equip professionals with contemporary tools and methodologies. Dr. Eric Goodman of Innovate AI Systems will present "Disrupted or Dominant? The PR Pro's Playbook for Thriving with AI," addressing how artificial intelligence is reshaping communication strategies.
Michelle Baum, co-founder and COO of The Nova Method, will guide attendees through "It's Not About You: Rewiring Your PR Strategy with an Audience-First Mindset." This session focuses on shifting from organization-centric to audience-centric communication approaches. Elexis Schroder, founder of SchroderHaus, will explore influencer engagement strategies in "Embrace the Future: Leveraging the Power of Influencer Engagement."
Crisis communication takes center stage with "Commanding the Crisis: Strategy, Trust, and Action" presented by Natalie Sosa, Interim Director of Communications for El Paso County, and Amy Jo Fields, Marketing Communications Manager for El Paso County. Susan M. Pahlau from Colorado Christian University will address interpersonal communication skills in "Communicating to Connect," while Robert Austin from the Office of the Denver City Council will demystify "Plain Language: More Than Just Simple Words."
Digital marketing expertise comes from Natalie Henley, CEO of Volume Nine Digital Marketing, who will lead an SEO session. The summit represents collaboration between two PRSA chapters that collectively serve over 400 members across Colorado. Registration information is available through PRSA Colorado and Pikes Peak Chapters websites, open to both members and non-members working in public relations, communications, and marketing fields.
Curated from Newsworthy.ai
