A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) announced its expansion into the toy retail sector with purchase orders totaling 2,000 smart carts from Toys "R" Us Israel and The Red Pirate, two leading Israeli toy retail chains. The agreements represent a minimum contract value of $15 million over 60 months, excluding additional retail media revenues, with deployment scheduled to begin in the third quarter of 2026. This expansion marks A2Z Cust2Mate's first entry into a new retail vertical, highlighting the versatility of its smart cart platform.
The technology enables real-time shopper engagement, personalized promotions, and in-cart retail media monetization while providing retailers and brands with actionable insights into customer behavior and campaign performance under a shared advertising revenue model. The company's flagship smart cart solutions are transforming brick-and-mortar retail by bridging online and in-store shopping through interactive technology that guides and informs customers. Cust2Mate’s AI-driven smart carts personalize every in-store journey, turning routine trips into engaging, rewarding experiences.
They enable seamless in-cart scanning and payment, allowing shoppers to bypass checkout lines while receiving real-time customized offers and product recommendations. This enhanced customer experience boosts satisfaction and loyalty while helping retailers streamline operations and optimize merchandising through data-driven insights. The carts are equipped with multiple layers of security for accurate recognition and transaction integrity. Its modular, all-in-one detachable panels transform legacy shopping cart fleets into intelligent platforms that deliver a range of benefits.
The announcement represents a significant milestone for the company as it demonstrates the adaptability of its technology across different retail sectors. The toy retail industry presents unique opportunities for interactive shopping experiences, particularly for families and children who may benefit from guided shopping assistance and personalized recommendations during their store visits. For more detailed information about the company's forward-looking statements and risk factors, investors can refer to the company's SEC filings, including the most recent Annual Report on Form 10-K available through the SEC's EDGAR system at https://www.sec.gov/edgar/searchedgar/companysearch. The company has noted that certain statements in the announcement are forward-looking and subject to risks and uncertainties that may cause actual results to differ materially from expectations.


