Search engine optimization expert Damon Burton will share his extensive knowledge on leveraging SEO for sales funnels at the upcoming Funnel Hacking Live event in Las Vegas. With nearly two decades of experience, Burton will introduce his Funnels SEO™ course and host a round table discussion aimed at helping entrepreneurs maximize their online visibility. Burton's expertise spans working with professional sports teams, respected businesses, and notably, Russell Brunson's digital platforms. At the event, he will address critical misconceptions about search engine optimization, emphasizing that effective SEO doesn't have to be expensive or complicated.
The SEO consultant highlights a significant opportunity many entrepreneurs overlook: organic search traffic. While paid advertisements receive minimal click-through rates, organic search drives over 90% of clicks on Google. Burton has demonstrated this potential by successfully search engine optimizing a ClickFunnels funnel, quickly ranking it on the first page of search results. During his round table discussion, Burton will explore strategies for ClickFunnels users to diversify their marketing approach. He aims to show how businesses can generate more traffic without heavy investment in paid advertising, utilizing the platform's existing tools and SEO techniques.
Burton's approach challenges the traditional marketing mindset that relies primarily on paid advertisements. By showcasing how ClickFunnels can be optimized for search engines, he provides entrepreneurs with an alternative method to increase their online visibility and attract potential customers. The Funnels SEO course represents Burton's latest contribution to digital marketing education. Throughout his career with SEO National™, he has helped numerous companies, including NBA team stores and Inc. 5000 businesses, improve their search engine rankings and competitive positioning. This presentation matters because it addresses a common pain point for entrepreneurs: the high cost and complexity often associated with effective digital marketing. Burton's methodology offers a practical alternative that leverages existing platforms and organic search potential, which could significantly impact how small businesses and entrepreneurs approach customer acquisition and sales funnel optimization in an increasingly competitive digital landscape.
