Onar Holding Corporation has completed the acquisition of Retina AI, a marketing intelligence platform specializing in early, individual-level customer lifetime value prediction. The all-stock transaction, structured as a 100% preferred share deal, represents the second major acquisition for Onar following its recent purchase of JUICE, a top-ranked performance agency. This strategic move positions Onar for scalable revenue growth by combining specialized marketing agency services with advanced AI technology.
The acquisition brings Retina AI's advanced deep-learning CLV and ROI modeling capabilities to Onar's technology stack. Retina AI previously generated more than $2 million in annual recurring revenue, adding significant value to Onar's existing portfolio. The company plans to integrate Retina's predictive models across its current agency clients, including JUICE's enterprise roster, while also re-engaging historical Retina customers. CEO Claude Zdanow emphasized that the back-to-back acquisitions create immediate cross-sell opportunities and enhance ROI visibility for clients.
Onar's technology stack now includes Retina AI's sophisticated modeling capabilities, which can predict individual customer behavior and lifetime value at early stages of customer relationships. This technology enhancement supports Onar's mission to deliver measurable growth through an integrated, AI-driven marketing approach. The company's expanded capabilities will serve mid-market and growth-stage companies seeking more sophisticated marketing intelligence solutions. The integration of Retina's predictive capabilities is expected to provide clients with more accurate customer lifetime value projections and improved marketing ROI measurement.
The acquisition aligns with Onar's strategy of building a comprehensive marketing technology platform through strategic acquisitions. By combining agency expertise with advanced predictive analytics, Onar aims to provide clients with unprecedented visibility into marketing performance and customer value. The full details of the acquisition are available in the company's official announcement at https://ibn.fm/sxI1r. This development represents a significant step in the convergence of traditional marketing services with artificial intelligence-driven analytics, potentially setting new standards for performance measurement in the industry.
